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Marketing, Entrepreneurship, Brand Strategy Natalie Jobity Marketing, Entrepreneurship, Brand Strategy Natalie Jobity

Tips for Writing a Terrific Tagline: Part 1

A tagline is a short phrase that captures a company’s brand essence, personality, and positioning, and differentiates the company from its competitors. Your tagline should be a critical component of your brand messaging, and an extension of your overarching brand strategy, so you want to make sure everything is aligned. Here are a few tips for crafting a terrific tagline.

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