The Unveiled Way Blog
The Unveiled Way Blog equips purpose-driven women with the inspiration, encouragement, strategy & resources to unveil their brilliance so they positively impact the lives of those they serve, lead, guide, or influence in their careers, businesses, ministries, or non-profits.
Start reading the most recent posts below. Or use the Search function to search by key topic categories including Leadership Development, Career, Empowerment, Success, Christian, Inspiration, and more.
Abound in your brilliance!
Get R.E.A.D.Y to Craft and Cultivate a Memorable & Impactful Brand
Discover the 5 pillars of creating a memorable and impactful business brand. When executed using this foundation, your brand will resonate on an emotional level with your target client or customer, so much so that they are drawn to you and your offerings and become champions for your brand.
Brand Brilliance Breakthrough: Authenticity
Authenticity in branding is about being genuine and real. It is one of the five pillars I talk about in creating a R.E.A.D.Y. brand, and it’s one of my brand attributes as a woman and business owner. Michelle Obama is a prominent, authentic brand. She has mastered the art of being relevant, relatable, and down-to-earth, regardless of where you encounter her. Here are some ways you can cultivate authenticity as a brand attribute.