The Unveiled Way Blog
The Unveiled Way Blog equips purpose-driven women with the inspiration, encouragement, strategy & resources to unveil their brilliance so they positively impact the lives of those they serve, lead, guide, or influence in their careers, businesses, ministries, or non-profits.
Start reading the most recent posts below. Or use the Search function to search by key topic categories including Leadership Development, Career, Empowerment, Success, Christian, Inspiration, and more.
Abound in your brilliance!
Cultivate Your Leadership Presence
Your personal brand is a blueprint for how you want the world to see you in your business/profession. A large aspect of your personal brand is your leadership presence. Leadership presence is tied very closely to your own beliefs about yourself, your confidence in your abilities, your "POSTURE" as a leader and your visual presentation. Learn more
Give Your Personal Brand a Boost
You’re gifted with multiple skillsets, superpowers, and secret sauces. I believe we’re meant to leverage our full brilliance in service to our sphere. Harnessing the power of your personal brand is one way to do this. And your resume is one of the tools. Make sure it’s positioning you for impact.
Craft a Compelling Elevator Pitch
Crafting an elevator pitch that showcases your brilliance is part of your self-promotion tool kit. This is the time to amplify your message showcasing the strengths, expertise, and talents you bring to the table. Follow these tips to ensure your messaging is compelling and effective.
Six Key Strategies For Developing A Powerful Professional Personal Brand
The power and effectiveness of your personal brand can help elevate you professionally or minimize your impact. Use these six strategies to ensure you intentionally craft a brand that supports your career goals.
Get R.E.A.D.Y to Craft and Cultivate a Memorable & Impactful Brand
Discover the 5 pillars of creating a memorable and impactful business brand. When executed using this foundation, your brand will resonate on an emotional level with your target client or customer, so much so that they are drawn to you and your offerings and become champions for your brand.
What to Expect When Working With a Brand Strategist
As a professional, business owner, coach, or leader, your brand represents your Who and your Do. When those two aspects of yourself are fully integrated into your brand, the result is transformative and magnificent because it will represent the best of who you are and what you bring to the table. Here’s what you can expect working with a brand strategist.
Brand Brilliance Breakthrough: Authenticity
Authenticity in branding is about being genuine and real. It is one of the five pillars I talk about in creating a R.E.A.D.Y. brand, and it’s one of my brand attributes as a woman and business owner. Michelle Obama is a prominent, authentic brand. She has mastered the art of being relevant, relatable, and down-to-earth, regardless of where you encounter her. Here are some ways you can cultivate authenticity as a brand attribute.
Want to Attract Clients to Your Site? Make Them the Hero of Your Content
On your website, you must communicate in such a way that your ideal clients see themselves in your content. When you show prospects you know what their problems are and can help them get out of them, that get’s their attention. Your client is the hero. You are the guide. Here’s why.
The Inconvenient Truth: Your Brand Messaging is Not About You
As a coach, consultant, or small business owner you want a website that sizzles and sparkles and lets prospects know your secret sauce is what they need. Before you build a site that’s all about you and how amazing you are, slow your roll. There is an inconvenient truth you must know that is a key to your success. Read on friends!
The Secret To Strengthening Your Career Brand
Imagine designing a career where you can make a significant impact doing work that is rewarding, meaningful, aligned with your strengths and talents, and makes you fulfilled. Here’s a secret to doing just that.