The Unveiled Way Blog


The Unveiled Way Blog equips purpose-driven women with the inspiration, encouragement, strategy & resources to unveil their brilliance so they positively impact the lives of those they serve, lead, guide, or influence in their careers, businesses, ministries, or non-profits.

Start reading the most recent posts below. Or use the Search function to search by key topic categories including Leadership Development, Career, Empowerment, Success, Christian, Inspiration, and more.

Abound in your brilliance!

Brand Strategy, Branding, Entrepreneurship Natalie Jobity Brand Strategy, Branding, Entrepreneurship Natalie Jobity

Get R.E.A.D.Y to Craft and Cultivate a Memorable & Impactful Brand

Discover the 5 pillars of creating a memorable and impactful business brand. When executed using this foundation, your brand will resonate on an emotional level with your target client or customer, so much so that they are drawn to you and your offerings and become champions for your brand.

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Leadership, CliftonStrengths, Career Natalie Jobity Leadership, CliftonStrengths, Career Natalie Jobity

Cultivating a Leadership Style True to You

As a leader on the rise, on the make, in transition, or settled in her role, how do you cultivate a leadership style that is aligned with the very best of who you are? The truth is, your values, your persona, your character, your faith, personality, strengths, weaknesses, all inform how you lead others. Here are a few tips to begin your exploration of your style.

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Self-Promote Authentically & Effectively

Self-promotion gets a bad rap among women but it doesn’t have to. The truth is that for you to achieve recognition for your accomplishments and successes, your contribution needs to be visible. But it's only visible if you are intentional about making it so. Discover key ways to self-promote authentically and effectively.

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Brand Strategy, Entrepreneurship, Branding Natalie Jobity Brand Strategy, Entrepreneurship, Branding Natalie Jobity

What to Expect When Working With a Brand Strategist

As a professional, business owner, coach, or leader, your brand represents your Who and your Do. When those two aspects of yourself are fully integrated into your brand, the result is transformative and magnificent because it will represent the best of who you are and what you bring to the table. Here’s what you can expect working with a brand strategist.

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CliftonStrengths, Leadership Natalie Jobity CliftonStrengths, Leadership Natalie Jobity

Designed to Lead: 7 Leadership Styles Grounded in Your Strengths

So many female professionals are leaders or leaders on the rise and don’t realize or acknowledge it. There are a few myths about leaders that hold women back. But the truth is you were designed to lead in a style that is unique to you, based on your innate strengths. Discover your leadership style and embrace the fulfillment of leading authentically.

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CliftonStrengths, Purpose, Christian, Coaching Natalie Jobity CliftonStrengths, Purpose, Christian, Coaching Natalie Jobity

Clarity for Your Calling

Do you believe you have been uniquely created to fulfill a specific purpose in life? If so, how do you discover your calling? I developed my Clarity For Your Calling guide to help you explore this exact question. Learn more about the three pillars I use in my coaching and why there is no better time than now to start living out your calling so you can meaningfully impact those you are designed to serve.

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Branding, Leadership Natalie Jobity Branding, Leadership Natalie Jobity

Brand Brilliance Breakthrough: Authenticity

Authenticity in branding is about being genuine and real. It is one of the five pillars I talk about in creating a R.E.A.D.Y. brand, and it’s one of my brand attributes as a woman and business owner. Michelle Obama is a prominent, authentic brand. She has mastered the art of being relevant, relatable, and down-to-earth, regardless of where you encounter her. Here are some ways you can cultivate authenticity as a brand attribute.

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Christian, Self-Empowerment Natalie Jobity Christian, Self-Empowerment Natalie Jobity

Why I Hitch My Identity to Jesus

At its core, imposter syndrome is an identity issue. When we are unsure of our identity, or when it is not rooted in God’s truth, we tend to grab hold of whatever seems to validate who we think we are. Or worse, we may believe the lies that we are unworthy, ill-equipped, unacceptable, damaged, or not good enough and go through life bound by our low-self-esteem. Here’s the truth of what God says about you.

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Brand Strategy, Branding, Entrepreneurship Natalie Jobity Brand Strategy, Branding, Entrepreneurship Natalie Jobity

The Inconvenient Truth: Your Brand Messaging is Not About You

As a coach, consultant, or small business owner you want a website that sizzles and sparkles and lets prospects know your secret sauce is what they need. Before you build a site that’s all about you and how amazing you are, slow your roll. There is an inconvenient truth you must know that is a key to your success. Read on friends!

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Empowerment, Leadership, Inspiration Natalie Jobity Empowerment, Leadership, Inspiration Natalie Jobity

Four Truths About Your Purpose from Martin Luther King Jr’s Life & Legacy

Your vision is the grandest, highest, greatest thing you can imagine for yourself. Martin Luther King Jr. galvanized a civil rights movement that changed the fabric of American life for black and brown people. It started with a vision. Learn from his legacy and let your vision guide your course so that you achieve things in your life and work far greater than you could have ever imagined.

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Empowerment, Success, Career Advice Natalie Jobity Empowerment, Success, Career Advice Natalie Jobity

The Successful Woman’s Guide to Celebrating Her Wins: Part 2

You’re an ambitious go-getter focused on realizing your big vision. So much so that you sometimes forget to stop and acknowledge the progress you are making to get there. As Part 1 of this post demonstrated, celebration helps us soar to even greater heights, helps us build confidence, and keeps our momentum on fire. Here are five more truths about celebrating your successes that will help you become a believer.

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Success, Empowerment, Career Advice Natalie Jobity Success, Empowerment, Career Advice Natalie Jobity

The Successful Woman’s Guide to Celebrating Her Wins: Part 1

As a purpose-driven woman, it can be challenging to take time out in the pursuit of your goals to celebrate your wins. We focus so much on the doing, it can be hard for us to see the value in the being. But like I tell my clients, your doing comes from your being, so it is critical to make sure you are your own best champion. Here are five truths about celebrating your wins that will help you get on board.

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